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Choosing a Blog Platform

By On June 23, 2017

Choosing a platform can be tough sometimes. You want to make sure you make the right choice. And you want to make sure you make the most logical choice for the now and for the future. Knowing which platform to host your blog or website on can be one of the more complicated decisions to make because it may require spending money to get what you want. Most of the time this is an upfront investment that you will hopefully make back.

For others the decisions may be clear, they know which one they want to use or they know they want/don’t want to spend any up front money. For those of you who know, great! For those of you who still don’t know which one to choose check out my list of pros and cons for each platform below. Hopefully this list will help you to make a better decision on which site to choose.

Wordpress.ORG


Wordpress.ORG itself is free to download but you need to pay to host this website on other sites like Bluehost or Siteground. This is the most common option that I see people choosing.

Pros

  • ·         Super customizable
  • ·         1,000+ templates to choose from
  • ·         Tons of plug ins to choose from
  • ·         You own all your content
  • ·         Ability to use Google AdSense and Analytics

Cons

  • ·         Requires some effort to set up
  • ·         May require you to purchase the template you want. Not all of them are free.
  • ·         Requires hosting. This is about $200/year
  • ·         Requires a domain name purchase of around $12-$15/ year. Sometimes your hosting will come with a free domain name included.

Wordpress.COM


A free to use blogging site that has some limited customizability and features. Upgrades are available from $100-$300/year.

Pros

  • ·         Simple set up
  • ·         Free to use
  • ·         You have a free domain name extension given to you (yourblog.wordpress.com)
  • ·         Very recognized name so the extension isn’t that big of a deal
  • ·         Great for a beginner who doesn’t want too much customizability to confuse them

Cons

  • ·         No use of Google AdSense and Analytics (you have to use their stat tracker unless you upgrade)
  • ·         Limited customizability  and templates
  • ·         Cost extra fees to use your own domain name
  • ·         Plugin and AdWords (WordPress AdSense) requires an upgrade.
  • ·         You do not own your content. If the website is ever to be shut down, you loose everything.

Blogger


Blogger is free to use blogging site that is owned by Google. Most abilities on here are free and integration with other Google products is made easier. Has some limits to customizability based on coding skills.

Pros

  • ·         Free to use
  • ·         Hundreds of templates to choose from
  • ·         Templates are usually offered for free, with upgrades for support costing extra.
  • ·         Quick and easy integration with AdSense, Analytics and Google Domains
  • ·         Great for beginner who doesn’t want anything fancy but the ability to use ads on their site.

Cons

  • ·         Requires some coding knowledge (very minimal) to install custom templates
  • ·         Editing custom templates requires a bit more coding knowledge
  • ·         No plug ins for SEO or further customizability
  • ·         Multiple pages require coding knowledge or are not available. I am unsure on this one as I do not have the coding knowledge to try this one out.
  • ·         You do not own your content. If the website is ever to be shut down, you loose everything.


Please know that choosing one platform does not meant that you are locked into this platform for life. I frequently go between them and haven't' fully made up my mind myself. I am currently using Blogger and have WordPress downloaded locally to my home computer. This allows me to slowly create my website without having to pay for hosting just yet. I'm usually quite resistant to change so I'm taking it slow.

 If you are still unsure which platform that you want to use, drop a comment down below and we can figure it out together.



How to Install a Blogger Template

By On June 20, 2017


Setting up a blog can be fun and scary at the same time. It can show you how indecisive you are and sometimes how little you know about a subject (i.e. coding).  This is something that I ran into when I first had the idea to create my first blog. I had no idea what I was doing, everyone out there was recommending a self-hosted WordPress site, but I just didn’t want to spend the cash just yet.

Honestly, I was also a little intimidated by the way people talked about self-hosted WordPress sites. It made them seem like so much work and usually having to pay someone. But this was also years ago. Since then templates have changed drastically and things have gotten easier.

But we’re not here to talk about WordPress, we’re here to get you started and on your way to having a blog on Blogger.

So the first thing that you need to do is figure out what you want to blog about. This is important because it can help determine how you set up your blog and what it will look like.  You can use my blog post HERE to help you find your niche and figure out what in the world to blog about.

Once you know what you want to blog about, you need a template. Unless you are super good at coding and can write your own… For the rest of us, I have listed off a few websites below that have Blogger themes for free.

Where to Find Templates

www.soratemplates.com has many free templates, but they do offer paid plans on some of the templates if you want support in setting it up.
www.mybloggerthemes.com  has all of the same templates as Sora Templates and more. This is so far the most comprehensive database for templates that I have found.
www.btempaltes.com this is great if you want a more simple blog theme, similar to the ones that you find on Blogger itself. They have a lot of different backgrounds and graphics to spruce up your blog.

Once you have found the template that you love, or that you can deal with, download the zip file and extract the files to a folder on your computer. I like to create a separate folder for each theme I download so everything stays together.

Uploading your New Template to Blogger


Now it’s time to log into Blogger. Log in and follow the prompts to create you website. This will be the starting place for everything. Don’t worry about which template to choose, we will be changing that in a minute. Just make sure that you get the name that you want. You can change the domain later too, but I find it easiest to start with the one that you want.

When you are in the main page, click on Theme on the left hand side. Then you will want to click on Edit HTML.


You will then go into the template that you downloaded, click on the template (make sure it opens in WordPad or Notepad or some word document).  Open the Free Version of the template and copy all of the file to your clipboard (CTRL+C).



Then go back into Blogger and you will see this page if you clicked on Edit HTML. If not, Click on it now and see this page. I know it looks scary, but we won’t be here long. Highlight all of the text in the box and then paste what you copied from your Word file in this box.  (CTRL+A to highlight all and then CRTL+V to paste).

Click on Save Theme, the orange button up top. And now you may leave the scary page. You have successfully changed your template.

To edit this template, go to Layout and make sure you refresh the page to load your new template parts into this area. This is where all you editing will happen, You can add parts and pieces from here without having to go into the code, unless you want to of course.

Once you are done editing in this area, your blog will just need posts to be ready to go.

**Please be aware that some parts of the blog template may not work properly until a certain number of posts have been published.**


Do me a favor and share this post if you found it helpful.




5 Tips to Increase Social Media Traffic

By On June 17, 2017

Everyone is on social media now a days. If you aren't, you don't exist or you aren't worth peoples time.  So how do you build a presence on social media for your blog? 

Everyone has a different way of doing things, this is a way that I have found works for me. Comment down below if you have other tips that other's may find useful.

1. Follow others in your niche on all platforms

Don't be afraid to follow other's who are in your niche. They may be your competitors, but they may also turn out to be your greatest allies. They may have someone asking for something that they don't have and may be able to recommend you and your site if it helps them. This is how a true partnership or friendship works. They're willing to send some traffic your way and the same should be for you.


2. Join Facebook Groups

Facebook groups are places where people come together to share what they've created and to help others. Don't be afraid to help other it may generate some traffic for you. Even if you are not promoting a post or sharing your Facebook link, helping others can still generate traffic for you.


3. Sincerely comments

All over social media you share, you like, you comment. And the debate is still out about which one will generate you more followers. A year or so ago the best thing to do on Instagram was to follow someone, like 5 of their posts and leave a comment or two on one of the posts. This is no longer the case. Most people are catching on. Today the best way to get followers, especially on Instagram is to leave a sincere comment (not "love this") that opens a line of communication and let's them know that you took the time to actually look at their feed and comment from the heart. I've heard that leaving a sincere comment can have around 40% follow back rate because you're creating a friendship, not just being douchy.



4. Share content that isn't yours

So if you've been reading about blogging at all, you've heard of the 80/20 rule. Share 80% content that isn't yours and 20% that is. I still find this to be viable. People don't want to just see you promoting yourself, they want to see that you share other relevant content that can help them or that they like. So get sharing!


5. Create amazing content

This kind of goes without saying. if you create great content people will come. if you create great content but never share it, they may not find you. But you have to create it first. Without great content people will leave your site very quickly and not come back. This is one time where you should stay on your blog and make sure that what you are producing is wroth reading.







How to Find Your Niche

By On June 15, 2017
We all want to find that perfect topic that we are super passionate about that we can turn into a business or a blog. There are so many interesting topics out there and to have to choose between them is a tough choice for some. Other knows exactly what they want to do because they’ve already found their passion and know what they want to do with it. 

For me, I had a hard time narrowing down what I wanted to blog about. All I knew is that I wanted a blog and I went through several before the idea of blogging about blogging came to me. Had to hit me on the head a few times before I would listen. So this is how I finally determined what my niche was going to be. Hopefully this will be able to help you determine what you want your niche to be, or at least narrow it down for you. 

Without further adieu, 



1. Write down a list of things you like 


Start with things that you enjoy doing. You want this list to encompass event he things that you follow of Facebook. Things that you find interesting and would like to know more about. The more that you can put on this list, the better off and more sure you can be. You can create the list 2 ways. 
The first way is to create a list of things that you have always been interested in. Things that you have continuously done or looked into or followed for years. 

The second way is to create a list of right now. Things that you are currently interested in that may wane over time. This way may lead to some failed ideas or running out of post ideas, but it also lets you delve into a subject and learn new things to talk about. 


2. Choose 3 topics 


Now that you have your list, you want to be able to narrow it down. Having a broad niche isn’t going to do anyone good. So think about how many of these topics that you can see yourself talking to others about? Can you see yourself saying to a future employer,” yes I have a such and such blog on the side” or would you be too embarrassed? Don’t worry we all have these kinds of topics that interest us whether we admit it or not. So try and narrow it down to your top 3 interests that you can see yourself doing for a long time. 

Whether or not you plan to make a living out of this, think of it seriously as more than just a hobby. Hobbies can change like the wind, but your niche shouldn’t change with it. 


3. Experiment with these 3 topics 



Now that you have your top 3 topics, experiment with them. What do I mean by this? I mean act like you actually have everything set up already and start producing content. See what you can produce. 

Ask yourself these questions about each one: 
Are you happy with the final product? 
 Was it easy for you to produce? 
 Did everything just flow? 
 Did it feel “right”? 
 Did it lead you to more ideas? 

If you answered yes to these questions then this may be your niche topic. If you have more than one that you can say this for, keep going, keep producing content for the one that you enjoy more. This content will not be wasted. If there is more than one topic that you can answer this for, and the topics are close enough, think about combining the topics and creating an even more specific niche. 

Drop me a comment and tell me if this helped, you determine your niche or helped you narrow it down some for you.


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